Integrated Marketing & Sales Programs

AG has begun the process combining proven ground-level sales and service strategies with national branding, referral, and promotional campaigns to drive local business.

To promote both “bottom-up” and “top-down” development of Members’ practices and to create a distinct Group identity, AG plans is investing in a number of key areas, including:

• Local Market Profiling;
• Co-Branded, Bundled Product Offerings;
• Consumer Finance Partnerships;
• Group Service Agreements;
• Circle of Care™ Marketing & Support Model;
• Affinity Marketing;
• Direct Group-to-Consumer Business System; and
• Third-Party Payor (Government, Union, Employer, and Insurer) Contracts.